In keeping with the mission of the College to provide a biblically-based education for Christian leadership, the Marketing and Media Relations Office has adopted the following mission statement:
The mission of the Marketing and Media Relations Office is to advance the reach and reputation of Crown College so that our stakeholders can appreciate our heritage, celebrate our successes, and partner with us in shared goals.
The Office will provide outstanding service to the campus through print publications, multimedia, and media and community relations; to assist other divisions in accomplishing objectives consistent with the mission of the College; and to efficiently and efffectively deliver a unified message while participating in and helping direct the future.
Our primary function is "to advance the reach and reputation of the College." Our staff will work to tell the story of Crown College in ways that are compelling, attractive, and help people understand why they should be involved with Crown College. We will also be constantly looking to find new audiences to whom we will tell the Crown College story.
The key elements of the story that impact our communications are:
- Our heritage--recognizing that the people and the divine providence which has brought the College this far is the foundation for our future;
- Our present--which shows that the College is doing things today which are relevant, and demonstrates that God is working on this campus,
- Our successes--we will recognize God's faithfulness, blessing, and leading as we cast a vision for the future of the College.
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